The only certification built on the Vision Frame, the Pivvot Process, and 25 years of real church transformation. Train under Will Mancini. Coach with confidence.
one-time investment or [TBD] monthly payments
Will Mancini
4-min Welcome from the Founder
A personal note from Will on why this exists and who it's for.
Let's do the math on the last 12 months of coaching church leaders without a system:
12 hours building custom frameworks for each new client engagement
8 hours per month explaining to skeptical elder boards why your approach 'should' work
6 hours patching together resources from 4 different books and 3 different conferences
10 hours rewriting vision statements that get tossed 6 months later
5 hours wondering if you should just send the church to someone with a real methodology
Countless hours questioning whether you're actually qualified to be doing this
41+ hours every single month you'll never get back.
Multiply that by a year of coaching engagements, and you've spent entire months of your life reinventing wheels Will Mancini built decades ago. There's a better way.
“[PLACEHOLDER: certified coach testimonial. Will / Brooke to source from current/recent cohort grads.]”
[Name] | [Role], [Church/Org] | RunFree Certified Coach
By the time you complete RunFree Coach Certification, you'll have a complete methodology to take any church from over-programmed and under-discipled to clear, aligned, and disciple-making.
3 modules
Master the foundational tools that bring clarity to any church's unique vision and mission.
3 modules
Learn to mobilize teams, diagnose readiness, and design engagements that move churches forward.
2 modules
Build your coaching practice and leverage the RunFree network to scale your impact.
Every module includes four components: Teaching, Downloads, Workshop, and Real-Church Application.
Master the 5 irreducible questions every church must answer. The bedrock tool you'll use in every engagement.
The 6-module sequence that moves churches from program-collecting to disciple-making.
How to define what a maturing disciple actually looks like, and design training paths against it.
Deliver the Younique framework. Help every believer discover their unique calling and step into it.
The weekly rhythm that turns leadership teams from spinning to shipping.
The 12-question check that tells you whether a church needs Vision Clarity now or Team Coaching first.
How to scope, price, sequence, and deliver a Vision Clarity sprint or Team Coaching engagement.
Marketing, lead generation, and how to leverage the RunFree network and brand as a certified coach.
We're selective. This is for experienced leaders ready to take responsibility for other churches' clarity.
Lead/Executive pastors who want to multiply their impact through coaching
Professional coaches looking to specialize in church and ministry contexts
Regional leaders supporting multiple churches and pastors
Those called to start consulting practices focused on church leadership
Church staff leaders responsible for team development and organizational health
Seasoned ministry veterans ready to pour into the next generation
You're looking for a quick certificate to put on LinkedIn without doing the actual work
You're not currently coaching churches or about to be coaching churches
You want generic leadership theory instead of church-specific methodology
You're not willing to apply the work in a live coaching engagement before you graduate

Over 25 years of working with churches, Will discovered a startling truth: 95% of churches can't articulate their unique vision. That observation became the foundation of Church Unique and the Vision Frame methodology.
Three best-selling books later (Church Unique, God Dreams, and Future Church) the Vision Frame has been adopted by 1,000+ churches across 6 continents. Will has built a team of certified coaches around him to multiply the impact.
“I didn't have a roadmap when I started. So my journey was decades of trial and error. I don't want that for you. RunFree Coach Certification is everything I learned in 25+ years, condensed into 8 modules.”
The certified coaches who've gone through this work aren't just credentialed. They're transforming congregations.

Memphis, TN
“RunFree helped us align 30,000 members around a clear, compelling vision for the first time in decades.”
Dr. Steve Gaines, Senior Pastor

Spring, TX
“The Vision Frame gave us language our entire leadership team could rally behind. Game changer.”
Ken Worline, Executive Pastor

San Antonio, TX
“We went from 15 competing priorities to 3 clear ones. Our staff has never been more focused.”
Steve Andrews, Senior Pastor
Built so the value is undeniable before we ever talk about price.
Features and tools are continuously updated. Certified coaches always get first access to new releases.
Choose the path that works best for you.
one-time investment or [TBD] monthly payments
Get full curriculum details, cohort dates, and investment options on a 30-minute discovery call with the RunFree team.
Book Intro CallTraditional consulting credentials aren't bad. They're great if you want to coach Fortune 500 companies. But you don't need a corporate education to coach the local church. You need church-specific methodology you can apply on Monday.
RunFree Certification $[TBD] | Generic Leadership Cert $5,000+ | MDiv or DMin $30,000+ | |
|---|---|---|---|
| Church-Specific Methodology | |||
| Built by a Practicing Church Consultant | |||
| Lifetime Access to Curriculum Updates | |||
| Real Coach Network & Referrals | |||
| Hands-On Workshop Application | |||
| 8-Module Format (Not 3 Years) | |||
| Money-Back Guarantee |
Complete the first module (The Vision Frame Foundation). Do the workshop. Apply it in a real conversation with a pastor in your network. If you don't see immediate clarity in how you'd coach that pastor differently, or if you decide RunFree Coach Certification just isn't for you, email us within 30 days. We'll refund every dollar. No questions, no hoops, no guilt trips.
Why would we do this? Because the coaches who actually do the work don't ask for refunds. They ask when the next cohort starts.
We've drafted the email for you. One click, one copy-paste.
Get the Approval EmailWhen I started in ministry, I was the pastor who couldn't name his church's vision in one sentence. I had passion. I had calling. But I didn't have clarity. And without clarity, I was leading my team into fog.
Over 25 years and 1,000+ churches, I learned what works (and more importantly, what doesn't). I built the Vision Frame. I developed the Pivvot Process. I wrote three books trying to hand what I learned to other leaders.
But books can only take you so far. What I really wish someone had handed me was a shortcut. A proven methodology. A community of practitioners who had walked the road before me.
That's why RunFree Coach Certification exists. It's everything I learned in 25+ years, condensed into 8 modules. The shortcuts I wish someone had handed me when I was figuring it out alone.
If you're called to help churches clarify their vision and run free into what Jesus started, I'd love to have you join us.
See you on the inside,
Will Mancini
We cap each cohort at [TBD] coaches so every participant gets real workshop time with Will and the senior team. When the cohort fills, applications close until the next one opens.
60 of 100 spots claimed
30-day money-back guarantee | Lifetime curriculum access | Real-church application